Handmade with the highest quality materials in Germany, this teddy bear by Steiff is a wonderful homage to the queen of kawaii on her 45th anniversary. Steiff, the world’s premier teddy bear manufacturer, has collaborated with Sanrio to release a highly limited Hello Kitty plushie and keyring to celebrate 45 years of the iconic character. Search for 45th Anniversary Hello Kitty Dream Tomica Hello Kitty 45th Anniversary Steiff Teddy Bear If you’re looking for the perfect compromise between cuteness and sophistication, then look no further than the I Love Hello Kitty 45th Anniversary Collection! The line features plushies, bags, pouches, and a variety of other lifestyle goods with a monochromatic theme, adding a touch of elegance to the kawaii character. Proclaim your adoration for Hello Kitty with this special “I love Hello Kitty” collection. Hello Kitty 45th Anniversary Limited-Edition Items I Love Hello Kitty 45th Anniversary Collection As of 2019, Hello Kitty has amassed $80 billion in lifetime retail sales, making her the second highest-grossing franchise of all time. Hello Kitty also gained celebrity fans around this time including the likes of Mariah Carey and Avril Lavinge, the latter even writing a whole song dedicated to the white cat! In May 2008, Hello Kitty took on diplomatic duties as she was appointed the Japanese tourism ambassador in both China and Hong Kong.Īlthough her popularity peaked in the late 1990s, Hello Kitty remains a Japanese cultural icon and one of Sanrio’s most popular properties. Originally Hello Kitty was solely marketed towards children, but during the 1990s, she became popular with teenagers and adults who fondly remember their Hello Kitty toys from their childhood. After her debut, Hello Kitty was an instant success and the little white cat is credited with increasing Sanrio’s profits sevenfold in her first four years of release. Hello Kitty was first created in 1974 by the Japanese designer Yuko Shimizu, who was an employee of Sanrio at the time. Join us in celebrating the little white cat’s anniversary as we explore her origins and showcase some of the best Japan-exclusive merch released in honor of Hello Kitty’s 45th anniversary – enjoy! History of Hello Kitty – 45 years of Kawaii The ultimate icon of “kawaii”, Hello Kitty, is turning 45 this year! The first products depicting Kitty White (Hello Kitty’s full name) were released by Sanrio in 1974, and she has been a worldwide cultural phenomenon ever since.
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